These aspects Important aspects of the brand Customer service. Th the asstance that a company gives to those who buy its products or services. The customer experience . It the sum of all the experiences that a user has with a provider of goods and or services during its life cycle. Customer centricity . Pay attention to everything the consumer does to achieve maximum satfaction and loyalty. Furthermore centricity draws on the other two aspects to consolidate its effectiveness. Stages of customer centricity Customer centricity adopt in stages. Define your target users and understand their nes at each. Stage of their life cycle as consumers of your products or services.
Identify the benefits
Know how your audience feels when interacting with your brand and making decions. Align your technological resources data and processes with the. Nes and expectations of your buyers. Monitor customer journeys and use. Them to identify and eliminate mobile app designs service potential barriers they may face customer journey map. Constently communicate to your work team the importance of the consumer experience. Transform your company culture and reward system around user satfaction. Establh customer-focus performance indicators kp to. Measure their performance by sales channel and purchase stage.
Calculate ROI
Incorporate the responses or reactions of buyers and employees into. The continuous process of designing experiences creating buyer personas for them. These stages very useful to see your brand from the perspective of the customer and their interactions your business. Likewe if you want to surpass your competitors you must. Show your consumers that GE Lists their nes expectations and opinions priorities. On the other hand although reorienting the strategy of your brand or business towards your customers requires a considerable investment th transformation has ample potential. That to say there many possibilities that user loyalty will increase in the mium and long term and will reflect in an increase.