Political elections 2018: communication in social meia political communication. Elections the next 2018 election campaigns will take place mainly on social networks. It is not a given. But a reality. Digital communication has develope over time. Surpassing offline communication: the advantage of involving people in a period in which there is little time available makes web communication indispensable. Even for the next electoral campaigns. The network. In fact. Makes information accessible at any time of the day. Without the nee for any physical travel. The so-calle internet 2.0. Characterize by a high rate of interaction between users. Represents one of the most important innovations for political communication in recent decades.
Political communication: why digital is important.
Let’s see how to exploit digital communication for electoral campaigns . Political communication: why digital is important. It will be remembere that it was former new database president bill clinton in 1992 who use e -mails for the first time to communicate with voters and. Even. In 2008 during the presidential elections. For the first time the internet surpasse newspapers as the second source of political information . Communicating online in a convincing and empathetic manner is one of the primary nees in politics: aspiring candidates choose experts in online and offline communication in their team so as to plan a winning strategy that generates consensus. Us supporters and confirm existing ones.
How to mobilize the electorate using the internet
The study of competitors. The best social tools and the most popular platforms must be ensure and diversifie. A bit like what happens when creating a business GE Lists strategy. How to mobilize the electorate using the internet the web opens up to different targets and generations: young voters follow their candidates and interact with them through social networks. The digital squares where we spend most of our free time and inevitably find ourselves converte. In western democracies. The effectiveness of online politics is affecte by the level of diffusion of the internet and different political systems. Such as voter turnout and form of government.